Skip to content
PublicPulse
Influencer

Influencer & KOL Marketing.

Discovery, contracting, campaign management and disclosure compliance.

Start a projectWhatsApp
Sales team online

Talk to us now.

Reply usually under 2 hours on WhatsApp · Sat–Thu, 09:00–21:00 BD.

Let’s talk

What is Influencers at Public Pulse Agency?

Public Pulse Agency runs influencer and KOL campaigns across Bangladesh — discovery from a vetted creator pool, tier strategy from nano to macro, contracts and briefs, FTC-compliant disclosure, and tracked performance with verified results. We treat influencer as a measurable acquisition channel, not a goodwill spend.

Most influencer campaigns are run on vibes — a creator with a big follower count, a one-off post, no measurement, no contract that protects either side. We run them like paid media: target customer profile, tracked link or promo code, post-campaign performance report.

Deliverables

What’s in the box.

  • Creator discovery from our vetted Bangladesh pool — nano (1K–10K), micro (10K–100K), mid (100K–1M), macro (1M+)
  • Audience-quality verification: bot detection, follower demographic match, engagement-rate sanity check
  • Brief writing, content guidelines, brand-safety review of every post before publishing
  • Contracts: deliverables, exclusivity windows, usage rights, FTC-compliant disclosure clauses
  • Tracking: UTM-tagged links, unique promo codes, conversion attribution per creator
  • Post-campaign report: reach, engagement, attributed sales, cost-per-acquired-customer per creator
  • Long-term ambassador programs and retainer agreements

How it runs

5-step process.

  1. Step 01

    Brief & Target Profile

    We translate your campaign goal into a target customer profile, a content brief, and the creator tiers that match the budget.

  2. Step 02

    Creator Shortlist

    We pull 8–15 verified creators per campaign — audience demographic match, engagement-rate sanity, prior brand work, no bot inflation.

  3. Step 03

    Negotiation & Contracting

    We negotiate rates, lock deliverables, sign contracts with exclusivity windows and usage rights. Disclosure language is contractually required.

  4. Step 04

    Production & Publishing

    Brief sent, draft reviewed, brand-safety check before live. Posting schedule coordinated for campaign-window impact.

  5. Step 05

    Tracking & Reporting

    UTM links and promo codes tagged per creator. Post-campaign report shows reach, engagement, attributed conversions and CPA per creator — we can name who actually drove sales.

Why us

Why Public Pulse for Influencers?

  • Vetted creator pool

    Our creator list is screened for bot inflation, real engagement, audience demographic and prior brand-safety incidents. No surprises after the contract is signed.

  • Per-creator attribution

    Promo codes and UTM links are mandatory in our briefs. You see which creator drove orders, not just which creator posted — and renew or retire creators on that data.

  • Contracts that actually protect you

    Exclusivity windows, usage rights, takedown rights for off-brand posts, FTC-compliant disclosure. Real legal-grade contracts, not Google Doc handshakes.

  • Bangladesh-native relationships

    We work in BDT, we know the creator landscape, and we have direct relationships with most top-100 Bangladesh creators — meaning faster yes/no, fairer rates, and reliable delivery.

FAQ

Frequently asked.

What's a realistic budget for an influencer campaign in Bangladesh?
Nano-creator (1K–10K followers) campaigns start at ৳5,000–৳15,000 per post. Micro (10K–100K) typically ৳15,000–৳60,000. Mid (100K–1M) ৳60,000–৳3,00,000. Macro (1M+) is ৳3,00,000+ and often a separate negotiation per post.
How do you measure ROI when influencers don't drive a clickable link?
Three signals stacked: unique promo codes (works for e-commerce), UTM links in bio (works when the platform allows), and pre/post lift studies in branded search (works for awareness campaigns). We always set at least two of the three before launch.
Will the creator disclose the partnership?
Always. Our contracts require platform-compliant disclosure (Meta's branded content tool, #ad or #sponsored). It protects your brand from regulatory action and platform takedowns — and the data shows disclosed posts perform within 5% of undisclosed ones, so there's no downside.

From the blog

Practitioner guides on influencers.

Related

Pair with.

Ready for Influencers?

Free 30-minute consultation. We’ll review your situation and propose a plan.

Get a free consultation
💬